Fe/male Switch: Your Startup Facilitator & Incubator for Women

Top 10 Open Source Alternatives to Trackdesk in 2025

Top 10 Open Source Alternatives to Trackdesk in 2025

Tracking advertising campaigns is crucial for businesses aiming to maximize their ROI and optimize their marketing strategies. While Trackdesk offers comprehensive features, many users are looking for open-source alternatives that offer similar functionalities. This article explores the top 10 open-source alternatives to Trackdesk, comparing them on key data points and functionalities.
Boost Your SEO by Getting Featured in Our Blogs and get a backlink.

We publish content about startups, education, tech, funding, etc. that ranks well not only in Google but also in Perplexity, ChatGPT, Grok and other AI tools.

👉 Get featured now!

1. Revive Adserver

  • Description: Revive Adserver is a widely-used open-source ad serving platform that enables publishers, ad networks, and advertisers to manage and serve ads across websites, apps, and videos.
  • Functionality: Manages online ad campaigns, tracks performance, and reports on campaign success.
  • Features: Includes campaign management, ad delivery targeting, click-through rate tracking, and supports multiple ad formats.
  • Deployment: Can be deployed on cloud, SaaS, or web platforms.
  • Customization: Highly customizable and extendable through plugins.
  • Scalability: Suitable for small to large-scale advertising operations. Learn more about Revive Adserver

2. Matomo

  • Description: Matomo is an open-source web analytics platform focused on user privacy and data ownership, offering a robust alternative to proprietary analytics services.
  • Functionality: Provides comprehensive website traffic, visitor behavior, and conversion metrics.
  • Privacy: Designed to ensure compliance with privacy regulations and offers data ownership control.
  • Features: Includes detailed reports on website traffic, visitor behavior, and conversion metrics.
  • Customization: Highly customizable to fit specific analytical needs.
  • Integrations: Seamlessly integrates with various platforms. Learn more about Matomo
Get your FREE Landing Page Analysis!

Insert your landing page link and get a super useful analysis and easy fixes to get more clicks!

👉 Get Your Analysis Here!

3. Raider

  • Description: Raider is a self-service affiliate management platform that allows affiliate users to manage their accounts, create tracking URLs, and check balances.
  • Functionality: A customizable dashboard for managing affiliate programs.
  • Features: Allows generating tracking URLs, checking account balances, and requesting payouts.
  • Customization: Offers templates and styles to match specific business needs.
  • Integration: Integrates into existing systems easily.
  • User Interface: User-friendly for affiliates to manage their accounts. Explore Raider

4. OpenAttribution

  • Description: OpenAttribution is an open-source mobile measurement platform (MMP) designed for tracking mobile advertising spend.
  • Functionality: Tracks mobile ad impressions and clicks, connecting them to in-app events.
  • Data Ownership: Provides full control over your mobile ad data.
  • Integration: Designed to integrate with various mobile platforms.
  • Transparency: Offers full transparency on data handling and attribution.
  • Focus: Specifically focused on mobile attribution. Discover OpenAttribution

5. Emergents

  • Description: Emergents offers advertising software for publishers with strategic analytics and demand optimization functions.
  • Functionality: Provides ad inventory management, ad optimization, and conversion tracking.
  • Features: Includes banner management, mobile ad serving, and video ad serving.
  • Target Audience: Caters to startups, SMBs, mid-market, and enterprises.
  • Compliance: GDPR compliant.
  • Analytics: Offers Reporting and analytics tools. Learn more about Emergent's Header Bidding Software
Validate your startup idea with the unique borrowed authority approach: we publish articles about your product in our blog and you get traffic and testers for your MVP

  • Prove Market Demand: See real organic traffic and waitlist conversions

  • Unlock High-Potential Keywords: Receive a curated list of top-performing keywords directly from Google Search Console data.

  • Estimate Customer Acquisition Cost (CAC): Gain financial foresight with an estimated CAC based on real keyword performance data.

🔗 Start validating your startup now

6. Header Bidding Software (Emergents)

  • Description: While not a specific software name, "Header Bidding" solutions often have open-source implementations for publishers. These are used in conjunction with ad servers.
  • Functionality: Provides real-time bidding for ad inventory.
  • Features: Server-to-server connections, unified auctions, and custom targeting.
  • Optimization: A/B testing and ad quality control.
  • Reporting: Offers analytics and reporting capabilities.
  • Flexibility: Can be customized and integrated into existing systems. Learn more about Emergents Header Bidding Software

7. OpenX

  • Description: OpenX is mentioned as a free alternative in some sources. While they offer paid services, they also have open-source components.
  • Functionality: Manages ad campaigns and delivers ads across various platforms.
  • Features: Includes ad serving, campaign management, and reporting.
  • Scalability: Suitable for small to large scale ad operations.
  • Cost: Has free and paid options.
  • Market Share: Has a notable market share in the ad server space. Explore OpenX

8. Adzerk

  • Description: Adzerk offers APIs for building custom ad serving platforms with some open-source aspects to their product.
  • Functionality: API-driven ad serving solution for developers.
  • Features: Includes real-time ad decisioning and customization.
  • Flexibility: Highly customizable for specific ad delivery needs.
  • Scalability: Built for high traffic volume and multiple ad formats.
  • Use Case: A good option for those looking for custom solutions. Learn more about Adzerk

9. CAASie.co

  • Description: CAASie.co offers a self-service, pay-as-you-go billboard advertising solution with an open-source API for integration.
  • Functionality: Manages and deploys billboard advertising campaigns.
  • Features: API driven approach.
  • Reach: Operates in 28,000+ locations globally.
  • Accessibility: Self-service and pay-as-you-go model.
  • Scalability: Scales according to your needs. Discover CAASie.co

10. MarfeelPress

  • Description: MarfeelPress is a WordPress plugin designed to monetize and optimize mobile website performance. It is free to get started, but not necessarily open-source.
  • Functionality: Provides mobile website monetization.
  • Integration: Built as a WordPress plugin for easy integration.
  • Optimization: Focuses on improving mobile performance.
  • Features: Includes features for mobile ad optimization.
  • Cost: Free to get started. Explore MarfeelPress
Join ElonaHunt (like ProductHunt but for women) and explore the coolest women-focused startups out there!

Discover your next big inspiration and connect with like-minded female entrepreneurs!

👉 Join the Hunt Here

FAQ

What is Revive Adserver and what are its features?
Revive Adserver is a widely-used open-source ad serving platform that allows managing online ad campaigns, tracking performance, and generating reports. It includes features such as campaign management, ad delivery targeting, click-through rate tracking, and supports multiple ad formats. Revive Adserver is known for its high customizability and scalability, making it suitable for both small and large-scale operations.
Learn more about Revive Adserver
What makes Matomo a viable alternative for web analytics?
Matomo is an open-source web analytics platform that emphasizes user privacy and data ownership. It provides comprehensive metrics on website traffic, visitor behavior, and conversions, ensuring compliance with privacy regulations. Matomo is known for its detailed reports, high customizability, and seamless integration with various platforms. Discover Matomo
How does Raider support affiliate management?
Raider is a self-service affiliate management platform that allows affiliates to manage their accounts, create tracking URLs, and check their balances. It comes with customizable templates and styles to match specific business needs and integrates easily into existing systems, making it user-friendly for affiliates to handle their accounts effectively.
Explore Raider on GitHub
What functionality does OpenAttribution offer for mobile ad tracking?
OpenAttribution is an open-source mobile measurement platform designed to track mobile ad impressions and clicks, linking them to in-app events. It offers full control over your mobile ad data, transparency in data handling and attribution, and is highly integrative with various mobile platforms, focusing on mobile attribution.
Explore OpenAttribution on GitHub
What are the key features of Emergent's header bidding software?
Emergents offers advertising software for publishers, focusing on strategic analytics and demand optimization. It supports real-time bidding for ad inventory, includes functions such as ad inventory management, mobile ad serving, and video ad serving, and offers robust reporting and analytics tools. Emergents ensures GDPR compliance and caters to startups, SMBs, mid-market, and enterprises.
Discover Emergents' header bidding software
What does the "Header Bidding Software" category offer?
Header bidding solutions, often open-source, are used in conjunction with ad servers to provide real-time bidding for ad inventory. They include features such as server-to-server connections, unified auctions, custom targeting, A/B testing, ad quality control, and robust analytics and reporting capabilities. These solutions are highly flexible and can be tailored to integrate into existing systems.
Learn more about header bidding software
Is OpenX a good alternative for ad management?
OpenX offers both free and paid options for ad management, making it a flexible choice for various needs. It includes features like ad serving, campaign management, and reporting, and is highly scalable, suitable for small to large ad operations. OpenX holds a notable market share in the ad server space.
Explore OpenX
What unique benefits does Adzerk provide as an API-driven ad solution?
Adzerk offers an API-driven ad serving solution ideal for developers wanting to create custom ad platforms. It features real-time ad decisioning, high customization, and scalability to handle high traffic volumes and multiple ad formats. Adzerk is perfect for those looking for tailored ad delivery solutions. Discover Adzerk
How does CAASie.co manage billboard advertising?
CAASie.co provides a self-service, pay-as-you-go billboard advertising solution that manages and deploys campaigns globally in over 28,000 locations. It offers an API-driven approach, making it accessible and scalable according to users' needs.
Learn more about CAASie.co
What functionalities does MarfeelPress offer for mobile website optimization?
MarfeelPress is a WordPress plugin designed to monetize and optimize mobile website performance. It offers mobile ad optimization, improved website performance features, and is easy to integrate as a WordPress plugin. MarfeelPress provides users the ability to start for free.
Discover MarfeelPress

References

About the Author

Violetta Bonenkamp, also known as MeanCEO, is an experienced startup founder with an impressive educational background including an MBA and four other higher education degrees. She has over 20 years of work experience across multiple countries, including 5 years as a solopreneur and serial entrepreneur. She’s been living, studying and working in many countries around the globe and her extensive multicultural experience has influenced her immensely.
Violetta is a true multiple specialist who has built expertise in Linguistics, Education, Business Management, Blockchain, Entrepreneurship, Intellectual Property, Game Design, AI, SEO, Digital Marketing, cyber security and zero code automations. Her extensive educational journey includes a Master of Arts in Linguistics and Education, an Advanced Master in Linguistics from Belgium (2006-2007), an MBA from Blekinge Institute of Technology in Sweden (2006-2008), and an Erasmus Mundus joint program European Master of Higher Education from universities in Norway, Finland, and Portugal (2009).
She is the founder of Fe/male Switch, a startup game that encourages women to enter STEM fields, and also leads CADChain, and multiple other projects like the Directory of 1,000 Startup Cities with a proprietary MeanCEO Index that ranks cities for female entrepreneurs. Violetta created the "gamepreneurship" methodology, which forms the scientific basis of her startup game. She also builds a lot of SEO tools for startups. Her achievements include being named one of the top 100 women in Europe by EU Startups in 2022 and being nominated for Impact Person of the year at the Dutch Blockchain Week. She is an author with Sifted and a speaker at different Universities. Recently she published a book on Startup Idea Validation the right way: from zero to first customers and beyond and launched a Directory of 1,500+ websites for startups to list themselves in order to gain traction and build backlinks.
For the past several years Violetta has been living between the Netherlands and Malta, while also regularly traveling to different destinations around the globe, usually due to her entrepreneurial activities. This has led her to start writing about different locations and amenities from the POV of an entrepreneur. Here’s her recent article about the best hotels in Italy to work from.

About the Publication

Fe/male Switch is an innovative startup platform designed to empower women entrepreneurs through an immersive, game-like experience. Founded in 2020 during the pandemic "without any funding and without any code," this non-profit initiative has evolved into a comprehensive educational tool for aspiring female entrepreneurs.The platform was co-founded by Violetta Shishkina-Bonenkamp, who serves as CEO and one of the lead authors of the Startup News branch.

Mission and Purpose

Fe/male Switch Foundation was created to address the gender gap in the tech and entrepreneurship space. The platform aims to skill-up future female tech leaders and empower them to create resilient and innovative tech startups through what they call "gamepreneurship". By putting players in a virtual startup village where they must survive and thrive, the startup game allows women to test their entrepreneurial abilities without financial risk.

Key Features

The platform offers a unique blend of news, resources,learning, networking, and practical application within a supportive, female-focused environment:
  • Skill Lab: Micro-modules covering essential startup skills
  • Virtual Startup Building: Create or join startups and tackle real-world challenges
  • AI Co-founder (PlayPal): Guides users through the startup process
  • SANDBOX: A testing environment for idea validation before launch
  • Wellness Integration: Virtual activities to balance work and self-care
  • Marketplace: Buy or sell expert sessions and tutorials

Impact and Growth

Since its inception, Fe/male Switch has shown impressive growth:
  • 3,000+ female entrepreneurs in the community
  • 100+ startup tools built
  • 5,000+ pieces of articles and news written

Partnerships

Fe/male Switch has formed strategic partnerships to enhance its offerings. In January 2022, it teamed up with global website builder Tilda to provide free access to website building tools and mentorship services for Fe/male Switch participants.

Recognition

Fe/male Switch has received media attention for its innovative approach to closing the gender gap in tech entrepreneurship. The platform has been featured in various publications highlighting its unique "play to learn and earn" model.
2025-08-19 08:19 Top Alternatives