Top 10 Alternatives to Shopify in 2025

Shopify continues to be a leading e-commerce platform, favored by many businesses globally. However, 2025 presents a variety of powerful alternatives, each offering distinct features and advantages suitable for different business needs. Here, we explore the top 10 Shopify alternatives, providing detailed insights into their pricing, features, and target audiences.

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1. WooCommerce

Price: Free base plugin; costs associated with hosting, domain, and premium extensions/themes.
Customization: Highly customizable with a wide selection of themes and plugins.
Integration: Seamless integration with WordPress websites.
Control: Complete control over store functionality and data.
Scalability: Suitable for businesses of all sizes.
Learn more about WooCommerce

2. BigCommerce

Price: Plans from $39/month; no transaction fees on any plan.
Features: Strong built-in SEO and marketing tools, cross-channel selling (Amazon, eBay, etc.), advanced reporting.
Customization: Highly customizable with a wide range of apps and integrations.
Scalability: Designed for large inventories and customer bases.
Support: Offers 24/7 support with multiple channels.
Explore BigCommerce

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3. Wix

Price: Free plan available; paid plans from $17/month.
Ease of Use: Intuitive drag-and-drop interface, suitable for beginners.
Features: Strong blogging and SEO features, marketing tools, and a wide array of design templates.
Flexibility: Offers high design flexibility with numerous customizable options.
Target Audience: Ideal for small businesses, creatives, and artists.
Discover Wix

4. Squarespace

Price: Paid plans from $16/month.
Templates: Wide library of dynamic templates with product display options and editing tools.
Features: Built-in marketing tools and a user-friendly interface.
Design: Known for its sleek and professional design templates.
Target Audience: Best for businesses that prioritize aesthetics and branding, and boutique businesses.
Learn more about Squarespace

5. Ecwid by Lightspeed

Price: Free plan available for up to 5 products; paid plans for scaling up.
Ease of Use: Quick setup and flexible design options.
Integration: Easily integrates with existing CMS platforms and social media.
Features: Supports digital and physical products, with simple inventory management.
Target Audience: Ideal for startups and small businesses with limited product offerings.
Explore Ecwid

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6. Square Online

Price: Free plan available; paid plans from $29/month.
Integration: Seamless integration between online and in-person sales.
POS System: Intuitive point-of-sale system with card readers and loyalty programs.
Features: Tools for managing orders, inventory, and customer data.
Target Audience: Great for brick-and-mortar stores expanding to online sales.
Discover Square Online

7. Adobe Commerce (Magento)

Price: Starting from $2,800/month; geared towards large businesses.
Customization: High level of customization and control over code.
Features: Advanced inventory and customer management tools, robust reporting, B2B capabilities.
Scalability: Designed for handling large volumes of sales and complex operations.
Target Audience: Ideal for large businesses, and medium to large enterprises.
Learn more about Adobe Commerce

8. Shift4Shop

Price: Free for US merchants using Shift4 Payments and exceeding $1,000 in monthly sales.
Features: Includes built-in marketing and SEO tools, no transaction fees for qualifying businesses.
Scalability: Suitable for larger businesses with high sales volume.
Target Audience: Focuses on US merchants, for both SMBs and enterprise businesses.
Customization: Offers high level of customization.
Explore Shift4Shop

9. PrestaShop

Price: Free to download and use; costs associated with hosting, themes, and modules.
Customization: High level of customization via modules.
Features: Strong European market presence, flexible options.
Target Audience: Good choice for businesses targeting European markets.
Scalability: Suitable for SMBs to larger enterprises.
Discover PrestaShop

10. Big Cartel

Price: Free plan available for up to 5 products, and paid plans with additional product offerings.
Ease of Use: Simple and straightforward interface, ideal for artists and makers.
Target Audience: Specifically geared toward artists, designers, and small makers.
Features: Simple to set up and use.
Customization: Offers various themes and basic customization options.
Learn more about Big Cartel

Note: Prices and features can change, so it is always best to check the specific websites for the most current details. The sources provided are for reference purposes and some may have differing information, such as dates.

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FAQ

1. What is WooCommerce?

WooCommerce is a free, open-source plugin for WordPress that transforms any WordPress site into a full e-commerce store. It's highly customizable and offers a vast array of extensions and themes. Learn more about WooCommerce

2. What are the key features of BigCommerce?

BigCommerce is a robust e-commerce platform focusing on scalability and enterprise-level features. It offers strong built-in SEO, marketing tools, cross-channel selling, and advanced reporting. Explore BigCommerce

3. How user-friendly is Wix for beginners?

Wix is known for its drag-and-drop interface and design flexibility, making it very user-friendly for beginners. It also offers strong blogging, SEO features, and a wide array of design templates. Discover Wix

4. Why might a business choose Squarespace for their website?

Squarespace is known for its aesthetics and beautiful design templates, making it ideal for businesses that prioritize aesthetics and branding. It also offers built-in marketing tools and a user-friendly interface. Learn more about Squarespace

5. Who would benefit most from using Ecwid by Lightspeed?

Ecwid by Lightspeed is ideal for startups and small businesses with limited product offerings as it easily integrates with existing CMS platforms and social media, offering a free plan for starting businesses. Discover Ecwid

6. What makes Square Online a good choice for brick-and-mortar stores?

Square Online provides seamless integration between online and in-person sales with a strong POS system, making it great for brick-and-mortar stores expanding to online sales. Explore Square Online

7. Why is Adobe Commerce (Magento) suitable for large businesses?

Adobe Commerce (Magento) is an enterprise-level e-commerce platform, suitable for medium to large businesses, offering advanced inventory, customer management tools, robust reporting, and high customization. Learn more about Adobe Commerce

8. What are the benefits of using Shift4Shop?

Shift4Shop offers enterprise-level features with a focus on US merchants, including built-in marketing and SEO tools. It's free for US merchants using Shift4 Payments and exceeding $1,000 in monthly sales. Discover Shift4Shop

9. Who is the target audience for PrestaShop?

PrestaShop is an open-source platform with a strong European market presence, suitable for businesses targeting European markets. It offers high customization and is appropriate for SMBs to larger enterprises. Explore PrestaShop

10. What makes Big Cartel a good choice for artists?

Big Cartel is tailored for artists, designers, and small makers, offering a simple and straightforward interface with a free plan for up to 5 products and easy customization options. Learn more about Big Cartel

References

About the Author

Violetta Bonenkamp, also known as MeanCEO, is an experienced startup founder with an impressive educational background including an MBA and four other higher education degrees. She has over 20 years of work experience across multiple countries, including 5 years as a solopreneur and serial entrepreneur. She’s been living, studying and working in many countries around the globe and her extensive multicultural experience has influenced her immensely.

Violetta is a true multiple specialist who has built expertise in Linguistics, Education, Business Management, Blockchain, Entrepreneurship, Intellectual Property, Game Design, AI, SEO, Digital Marketing, cyber security and zero code automations. Her extensive educational journey includes a Master of Arts in Linguistics and Education, an Advanced Master in Linguistics from Belgium (2006-2007), an MBA from Blekinge Institute of Technology in Sweden (2006-2008), and an Erasmus Mundus joint program European Master of Higher Education from universities in Norway, Finland, and Portugal (2009).

She is the founder of Fe/male Switch, a startup game that encourages women to enter STEM fields, and also leads CADChain, and multiple other projects like the Directory of 1,000 Startup Cities with a proprietary MeanCEO Index that ranks cities for female entrepreneurs. Violetta created the "gamepreneurship" methodology, which forms the scientific basis of her startup game. She also builds a lot of SEO tools for startups. Her achievements include being named one of the top 100 women in Europe by EU Startups in 2022 and being nominated for Impact Person of the year at the Dutch Blockchain Week. She is an author with Sifted and a speaker at different Universities. Recently she published a book on Startup Idea Validation the right way: from zero to first customers and beyond and launched a Directory of 1,500+ websites for startups to list themselves in order to gain traction and build backlinks.

For the past several years Violetta has been living between the Netherlands and Malta, while also regularly traveling to different destinations around the globe, usually due to her entrepreneurial activities. This has led her to start writing about different locations and amenities from the POV of an entrepreneur. Here’s her recent article about the best hotels in Italy to work from.

About the Publication

Fe/male Switch is an innovative startup platform designed to empower women entrepreneurs through an immersive, game-like experience. Founded in 2020 during the pandemic "without any funding and without any code," this non-profit initiative has evolved into a comprehensive educational tool for aspiring female entrepreneurs.The platform was co-founded by Violetta Shishkina-Bonenkamp, who serves as CEO and one of the lead authors of the Startup News branch.

Mission and Purpose

Fe/male Switch Foundation was created to address the gender gap in the tech and entrepreneurship space. The platform aims to skill-up future female tech leaders and empower them to create resilient and innovative tech startups through what they call "gamepreneurship". By putting players in a virtual startup village where they must survive and thrive, the startup game allows women to test their entrepreneurial abilities without financial risk.

Key Features

The platform offers a unique blend of news, resources,learning, networking, and practical application within a supportive, female-focused environment:

Skill Lab: Micro-modules covering essential startup skills
Virtual Startup Building: Create or join startups and tackle real-world challenges
AI Co-founder (PlayPal): Guides users through the startup process
SANDBOX: A testing environment for idea validation before launch
Wellness Integration: Virtual activities to balance work and self-care
Marketplace: Buy or sell expert sessions and tutorials

Impact and Growth

Since its inception, Fe/male Switch has shown impressive growth:

3,000+ female entrepreneurs in the community
100+ startup tools built
5,000+ pieces of articles and news written

Partnerships

Fe/male Switch has formed strategic partnerships to enhance its offerings. In January 2022, it teamed up with global website builder Tilda to provide free access to website building tools and mentorship services for Fe/male Switch participants.

Recognition

Fe/male Switch has received media attention for its innovative approach to closing the gender gap in tech entrepreneurship. The platform has been featured in various publications highlighting its unique "play to learn and earn" model.