Top 10 Alternatives to Groove in 2025

As Groove continues to dominate the sales engagement platform landscape, 2025 has introduced a plethora of compelling alternatives, each with its distinct features and capabilities. Whether you're seeking advanced tools, competitive pricing, or enhanced integration, this article delves into the top 10 Groove alternatives, comparing them based on key data points such as features, target audience, pricing, and more.

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1. HubSpot Sales Hub

Key Features: CRM, email tracking, sales automation, meeting scheduling, deal management, reporting, and analytics.
Target Audience/Use Case: Suitable for businesses of all sizes, from startups to large enterprises, looking for a comprehensive sales and marketing solution.
Pricing Model: Offers a free version with limited features, with paid plans starting from $20/month and scaling up based on features and contacts.
Integration Options: Integrates with a wide range of tools including Salesforce, Google Workspace, and many other applications through its marketplace.
User Ratings/Reviews Summary: Generally high ratings for its ease of use, robust feature set, and strong customer support.
Check out HubSpot Sales Hub

2. Salesforce Sales Cloud

Key Features: CRM, lead management, opportunity tracking, sales forecasting, workflow automation, customizable dashboards, and reporting.
Target Audience/Use Case: Primarily geared towards larger businesses and enterprises requiring a highly customizable and scalable sales solution.
Pricing Model: Subscription-based, with different editions offering varying features and price points; can be expensive for smaller businesses.
Integration Options: Extensive integrations with various business tools and third-party apps through the Salesforce AppExchange.
User Ratings/Reviews Summary: Highly rated for scalability and robust functionality but can be complex to learn and implement.
Learn more about Salesforce Sales Cloud

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3. Freshsales

Key Features: AI-powered lead scoring, sales automation, built-in phone and email, contact management, deal tracking, and reporting dashboards.
Target Audience/Use Case: Ideal for growing businesses looking for an easy-to-use CRM with strong sales automation capabilities.
Pricing Model: Offers a free plan and paid plans with increasing features; designed to be affordable for smaller teams.
Integration Options: Integrates with various apps within the Freshworks ecosystem and other third-party tools through APIs and plugins.
User Ratings/Reviews Summary: Appreciated for its user-friendly interface and cost-effectiveness.
Explore Freshsales

4. Outreach

Key Features: Sales engagement platform, multi-channel outreach, AI-powered engagement, automation, sales insights and analytics, and team collaboration tools.
Target Audience/Use Case: Focused on sales teams needing sophisticated outreach capabilities and sales execution platform.
Pricing Model: Subscription-based with a custom quote approach. It's generally considered a premium solution.
Integration Options: Integrates with major CRMs, including Salesforce and HubSpot, and other sales-related tools.
User Ratings/Reviews Summary: Generally high reviews for its comprehensive feature set and focus on sales engagement.
Discover Outreach

5. Pipedrive

Key Features: Visual sales pipelines, activity tracking, sales automation, lead management, reporting, and email integration.
Target Audience/Use Case: Designed for small and medium-sized businesses focused on sales activity and pipeline management.
Pricing Model: Subscription-based plans offering different features and price points, generally considered affordable.
Integration Options: Integrates with various third-party apps and business tools via its marketplace and APIs.
User Ratings/Reviews Summary: Positive reviews for its user-friendliness, visual interface, and sales pipeline focus.
Explore Pipedrive

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6. Nutshell

Key Features: All-in-one sales engagement platform, CRM, sales automation, pipeline management, email sequences, and reporting tools.
Target Audience/Use Case: Ideal for sales teams of all sizes needing an intuitive and comprehensive sales platform.
Pricing Model: Subscription-based with different tiers; offers a free trial for evaluation.
Integration Options: Integrates with popular tools like Google Workspace, Mailchimp, and Zapier.
User Ratings/Reviews Summary: Praised for its user-friendliness, quick setup, and all-in-one design.
Check out Nutshell

7. Copper

Key Features: CRM designed for Google Workspace, lead management, project tracking, email integration, reporting, and workflow automation.
Target Audience/Use Case: Specifically designed for businesses that heavily rely on Google Workspace applications.
Pricing Model: Subscription-based with different plans that vary on features and the number of users; generally considered mid-range.
Integration Options: Seamless integration with Google Workspace applications (Gmail, Google Calendar, Drive, etc.)
User Ratings/Reviews Summary: Highly praised for ease of use, seamless integration with Google Workspace, and efficiency.
Learn more about Copper

8. Lemlist

Key Features: Email outreach automation, personalized emails, multi-channel sequences, follow-up tracking, and integration with other CRMs.
Target Audience/Use Case: Aimed at sales professionals, marketers, and agencies focused on personalized cold email outreach.
Pricing Model: Subscription-based, with multiple plans offering varying features and email sending limits.
Integration Options: Integrates with major CRMs and other marketing platforms via APIs and integrations.
User Ratings/Reviews Summary: Favored for personalization and email automation, and support.
Explore Lemlist

9. Close

Key Features: Built-in calling, email, and SMS functionality, contact management, lead management, sales automation, reporting, and analytics.
Target Audience/Use Case: Designed for sales teams focused on high-volume calling and efficient communication workflows.
Pricing Model: Subscription-based with plans varying by number of users and calling credits.
Integration Options: Integrates with various business tools and apps, including Zapier and other popular CRM solutions.
User Ratings/Reviews Summary: Well-regarded for its built-in communication tools and effectiveness in sales environments.
Discover Close

10. EngageBay CRM

Key Features: All-in-one CRM with integrated marketing, sales, and customer service tools; email marketing, sales automation, helpdesk, and live chat functionality.
Target Audience/Use Case: Aimed at small and medium-sized businesses looking for an affordable all-in-one CRM.
Pricing Model: Offers a free plan with limited features and multiple paid plans with increasing functionality.
Integration Options: Integrates with other apps through its marketplace, APIs, and Zapier.
User Ratings/Reviews Summary: Well liked for its all-in-one nature and affordability.
Explore EngageBay CRM

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FAQ

1. What is HubSpot Sales Hub best known for?

HubSpot Sales Hub is renowned for its CRM, email tracking, sales automation, meeting scheduling, and reporting tools. It is suitable for businesses of all sizes, from startups to large enterprises, looking for a comprehensive sales and marketing solution. Learn more about HubSpot Sales Hub

2. What are some key features of Salesforce Sales Cloud?

Salesforce Sales Cloud offers CRM, lead management, opportunity tracking, sales forecasting, workflow automation, and customizable dashboards. It is primarily geared toward larger businesses and enterprises requiring a highly customizable and scalable sales solution. Explore Salesforce Sales Cloud

3. Who should use Freshsales?

Freshsales is ideal for growing businesses looking for an easy-to-use CRM with strong sales automation capabilities. It features AI-powered lead scoring, built-in phone and email, contact management, and deal tracking. Discover Freshsales

4. What does Outreach offer?

Outreach is a sales engagement platform that includes multi-channel outreach, AI-powered engagement, automation, sales insights, and team collaboration tools. It is focused on sales teams needing sophisticated outreach capabilities. Learn more about Outreach

5. What makes Pipedrive unique?

Pipedrive is known for its visual sales pipelines, activity tracking, sales automation, lead management, and email integration. It is designed for small and medium-sized businesses focused on sales activity and pipeline management. Explore Pipedrive

6. What is Nutshell best suited for?

Nutshell is an all-in-one sales engagement platform with CRM, sales automation, pipeline management, email sequences, and reporting tools. It is ideal for sales teams of all sizes needing an intuitive and comprehensive sales platform. Discover Nutshell

7. Why should businesses consider Copper?

Copper CRM is specifically designed for businesses that heavily rely on Google Workspace applications like Gmail, Google Calendar, and Drive. It features lead management, project tracking, email integration, and workflow automation. Learn more about Copper

8. What is Lemlist's focus?

Lemlist is focused on personalized email outreach automation. It includes features such as multi-channel sequences, follow-up tracking, and integration with other CRMs, and is aimed at sales professionals, marketers, and agencies. Discover Lemlist

9. What are the capabilities of Close?

Close offers built-in calling, email, and SMS functionality, contact management, lead management, sales automation, reporting, and analytics. It is designed for sales teams focused on high-volume calling and efficient communication workflows. Learn more about Close

10. Who is EngageBay CRM intended for?

EngageBay CRM is aimed at small and medium-sized businesses looking for an affordable all-in-one CRM. It integrates marketing, sales, and customer service tools, including email marketing, sales automation, helpdesk, and live chat functionality. Explore EngageBay CRM

References

About the Author

Violetta Bonenkamp, also known as MeanCEO, is an experienced startup founder with an impressive educational background including an MBA and four other higher education degrees. She has over 20 years of work experience across multiple countries, including 5 years as a solopreneur and serial entrepreneur. She’s been living, studying and working in many countries around the globe and her extensive multicultural experience has influenced her immensely.

Violetta is a true multiple specialist who has built expertise in Linguistics, Education, Business Management, Blockchain, Entrepreneurship, Intellectual Property, Game Design, AI, SEO, Digital Marketing, cyber security and zero code automations. Her extensive educational journey includes a Master of Arts in Linguistics and Education, an Advanced Master in Linguistics from Belgium (2006-2007), an MBA from Blekinge Institute of Technology in Sweden (2006-2008), and an Erasmus Mundus joint program European Master of Higher Education from universities in Norway, Finland, and Portugal (2009).

She is the founder of Fe/male Switch, a startup game that encourages women to enter STEM fields, and also leads CADChain, and multiple other projects like the Directory of 1,000 Startup Cities with a proprietary MeanCEO Index that ranks cities for female entrepreneurs. Violetta created the "gamepreneurship" methodology, which forms the scientific basis of her startup game. She also builds a lot of SEO tools for startups. Her achievements include being named one of the top 100 women in Europe by EU Startups in 2022 and being nominated for Impact Person of the year at the Dutch Blockchain Week. She is an author with Sifted and a speaker at different Universities. Recently she published a book on Startup Idea Validation the right way: from zero to first customers and beyond and launched a Directory of 1,500+ websites for startups to list themselves in order to gain traction and build backlinks.

For the past several years Violetta has been living between the Netherlands and Malta, while also regularly traveling to different destinations around the globe, usually due to her entrepreneurial activities. This has led her to start writing about different locations and amenities from the POV of an entrepreneur. Here’s her recent article about the best hotels in Italy to work from.

About the Publication

Fe/male Switch is an innovative startup platform designed to empower women entrepreneurs through an immersive, game-like experience. Founded in 2020 during the pandemic "without any funding and without any code," this non-profit initiative has evolved into a comprehensive educational tool for aspiring female entrepreneurs.The platform was co-founded by Violetta Shishkina-Bonenkamp, who serves as CEO and one of the lead authors of the Startup News branch.

Mission and Purpose

Fe/male Switch Foundation was created to address the gender gap in the tech and entrepreneurship space. The platform aims to skill-up future female tech leaders and empower them to create resilient and innovative tech startups through what they call "gamepreneurship". By putting players in a virtual startup village where they must survive and thrive, the startup game allows women to test their entrepreneurial abilities without financial risk.

Key Features

The platform offers a unique blend of news, resources,learning, networking, and practical application within a supportive, female-focused environment:

Skill Lab: Micro-modules covering essential startup skills
Virtual Startup Building: Create or join startups and tackle real-world challenges
AI Co-founder (PlayPal): Guides users through the startup process
SANDBOX: A testing environment for idea validation before launch
Wellness Integration: Virtual activities to balance work and self-care
Marketplace: Buy or sell expert sessions and tutorials

Impact and Growth

Since its inception, Fe/male Switch has shown impressive growth:

3,000+ female entrepreneurs in the community
100+ startup tools built
5,000+ pieces of articles and news written

Partnerships

Fe/male Switch has formed strategic partnerships to enhance its offerings. In January 2022, it teamed up with global website builder Tilda to provide free access to website building tools and mentorship services for Fe/male Switch participants.

Recognition

Fe/male Switch has received media attention for its innovative approach to closing the gender gap in tech entrepreneurship. The platform has been featured in various publications highlighting its unique "play to learn and earn" model.