Top 10 Free Alternatives to Seventh Sense in 2025

As Seventh Sense continues to be a popular tool in email marketing automation, 2025 brings a variety of free alternatives that cater to different marketing needs. This article explores the top 10 free alternatives, breaking them down by features, ease of use, and suitability for different types of businesses.

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1. MailerLite

Description: MailerLite is a user-friendly email marketing tool focused on simplicity and ease of use. It is often recommended as a top choice for small businesses and solopreneurs.
Free Plan: Yes, it offers a "Free Forever" plan.
Subscribers: Up to 1,000
Monthly Emails: 12,000
Automation: Includes automation tools like welcome series
Features: Landing pages, forms, segmentation, drag-and-drop editor, visual automation builder
Ease of Use: Known for its simple interface, making it accessible to users of all skill levels Learn more about MailerLite

2. Brevo (formerly Sendinblue)

Description: Brevo is an all-in-one marketing and sales platform, offering email marketing, SMS, CRM, and more. It's considered a good option for businesses seeking a comprehensive solution.
Free Plan: Yes, a free plan is available.
Monthly Emails: 9,000
Contacts: Up to 2,000
Features: Includes SMS and transactional emails, drag-and-drop editor, and automation.
CRM Integration: Offers built-in CRM features.
Scalability: Suitable for low volume email sends and growing businesses. Learn more about Brevo

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3. Mailchimp

Description: Mailchimp is a well-known and versatile email marketing platform popular for its user-friendly design and broad feature set, suitable for growing email marketing programs.
Free Plan: Yes, a free plan is available.
Monthly Emails: 1,000
Contacts: Up to 500
Features: Includes multi-channel marketing with social ads and landing pages.
Integrations: Integrates with hundreds of apps, including Shopify and WordPress
AI Tools: Offers AI-powered content creation tools Explore Mailchimp

4. HubSpot Email Marketing

Description: HubSpot provides email marketing tools as part of its Marketing Hub, offering a range of features for marketing automation and scaling operations, especially for B2B and inbound-focused teams.
Free Plan: Yes, a free plan is available.
Monthly Emails: 2,000
Contacts: 1,000,000 (limited)
Features: Includes CRM, marketing automation, and analytics.
Integrations: Offers integrations with other tools, such as Salesforce, to generate emails based on data from the CRM.
Scalability: Offers premium features with the Starter, Professional, and Enterprise editions for more advanced needs. Learn more about HubSpot

5. Sender

Description: Sender is highlighted for having a generous free plan, making it a good option for users looking for a low-cost solution.
Free Plan: Yes, a generous free plan is available.
Features: The exact features are not specified in the provided sources but are known to be generous.

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6. Loops

Description: Loops is an email marketing automation tool, suitable for users focused on marketing automation.
Free Plan: Not clearly specified in the provided sources, likely a limited free trial or very limited free plan.
Features: Focuses on email marketing automation (specific features not consistently detailed in provided sources).

7. EmailOctopus

Description: EmailOctopus is known for offering affordable upgrades, making it a good choice for users who may need more features than a basic free plan.
Free Plan: Not clearly specified in the provided sources, likely a limited free trial or very limited free plan.
Features: Offers affordable upgrades (specific features not consistently detailed in provided sources).

8. ActiveCampaign

Description: ActiveCampaign is a user-friendly, interactive, and advanced email marketing tool with all the features required to run powerful email marketing campaigns, offering a blend of email marketing, CRM, and advanced automation.
Free Plan: No free plan. Offers a 14-day free trial.
Features: Includes behavioral triggers, personalized emails based on customer actions, drag-and-drop editor, and supports many third-party tools for integration.
CRM Integration: Built-in CRM system to manage sales and live chat.
Target User: Ideal for digital marketing agencies looking to build a brand, promote products/services, and increase ROI.

9. Moosend

Description: Moosend is noted for its ease of use and offers features for both email marketing and automation.
Free Plan: Not specified in provided sources. It's mentioned as one of the best free services. It is possible that they have a very limited free plan.
Features: Easy to use. Offers features for both email marketing and automation. Learn more about Moosend

10. Substack

Description: Substack is ideal for newsletter businesses, especially those launching paid newsletters, offering built-in audience growth tools.
Free Plan: Yes, a free plan is available.
Features: Built-in reader network, allows for paid subscriptions with a 10% cut, not suitable for business campaigns but great for content creators and newsletters.
Audience Growth: Built-in network that drives both free and paid subscriptions. Explore Substack

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FAQ

1. What is MailerLite and what does its free plan offer?

MailerLite is a user-friendly email marketing tool with a simplicity-focused design. Its "Free Forever" plan allows up to 1,000 subscribers and 12,000 monthly emails. This plan includes automation tools, landing pages, forms, segmentation, and a drag-and-drop editor. Learn more about MailerLite

2. What features does Brevo (formerly Sendinblue) provide in its free plan?

Brevo offers email marketing, SMS, CRM, and more within its free plan. The free plan allows 9,000 monthly emails to up to 2,000 contacts and includes SMS, transactional emails, a drag-and-drop editor, and automation. Built-in CRM features are also included. Explore Brevo

3. What can I expect from Mailchimp's free plan?

Mailchimp's free plan includes 1,000 monthly emails to up to 500 contacts and offers multi-channel marketing with social ads and landing pages. It supports integration with hundreds of apps and includes AI-powered content creation tools. Discover Mailchimp

4. What does HubSpot Email Marketing include in its free plan?

HubSpot’s free plan offers 2,000 monthly emails to up to 1,000,000 contacts. It includes CRM, marketing automation, analytics, and integrations with tools like Salesforce. It's scalable with premium features in the Starter, Professional, and Enterprise editions. Learn more about HubSpot

5. What are the features of Sender's free plan?

Sender is known for having a generous free plan, although specific limits and features are not clearly specified. It is highlighted as a good low-cost solution.

6. What does Loops focus on, and what is its free plan?

Loops is an email marketing automation tool. The free plan specifics are not clearly detailed, but Loops focuses on providing robust email marketing automation capabilities.

7. What offerings does EmailOctopus provide in its free plan?

EmailOctopus is known for affordable upgrades beyond the basic free plan, although specific features and free plan details are not consistently specified in provided sources.

8. What do I need to know about ActiveCampaign's offerings?

ActiveCampaign offers no free plan but a 14-day free trial instead. It includes features such as behavioral triggers, personalized emails, a drag-and-drop editor, built-in CRM, and extensive integrations. It’s ideal for digital marketing agencies looking to promote products/services and increase ROI.

9. What does Moosend offer?

Moosend is noted for its ease of use and capabilities in email marketing and automation. Free plan details are not specified but it is recommended as one of the top free services. Explore Moosend

10. What is Substack best for?

Substack is ideal for content creators and newsletter businesses. Its free plan includes a built-in reader network, features for both free and paid newsletters (with a 10% cut on paid subscriptions), making it less suited for business campaigns but great for content-focused needs. Discover Substack

References

About the Author

Violetta Bonenkamp, also known as MeanCEO, is an experienced startup founder with an impressive educational background including an MBA and four other higher education degrees. She has over 20 years of work experience across multiple countries, including 5 years as a solopreneur and serial entrepreneur. She’s been living, studying and working in many countries around the globe and her extensive multicultural experience has influenced her immensely.

Violetta is a true multiple specialist who has built expertise in Linguistics, Education, Business Management, Blockchain, Entrepreneurship, Intellectual Property, Game Design, AI, SEO, Digital Marketing, cyber security and zero code automations. Her extensive educational journey includes a Master of Arts in Linguistics and Education, an Advanced Master in Linguistics from Belgium (2006-2007), an MBA from Blekinge Institute of Technology in Sweden (2006-2008), and an Erasmus Mundus joint program European Master of Higher Education from universities in Norway, Finland, and Portugal (2009).

She is the founder of Fe/male Switch, a startup game that encourages women to enter STEM fields, and also leads CADChain, and multiple other projects like the Directory of 1,000 Startup Cities with a proprietary MeanCEO Index that ranks cities for female entrepreneurs. Violetta created the "gamepreneurship" methodology, which forms the scientific basis of her startup game. She also builds a lot of SEO tools for startups. Her achievements include being named one of the top 100 women in Europe by EU Startups in 2022 and being nominated for Impact Person of the year at the Dutch Blockchain Week. She is an author with Sifted and a speaker at different Universities. Recently she published a book on Startup Idea Validation the right way: from zero to first customers and beyond and launched a Directory of 1,500+ websites for startups to list themselves in order to gain traction and build backlinks.

For the past several years Violetta has been living between the Netherlands and Malta, while also regularly traveling to different destinations around the globe, usually due to her entrepreneurial activities. This has led her to start writing about different locations and amenities from the POV of an entrepreneur. Here’s her recent article about the best hotels in Italy to work from.

About the Publication

Fe/male Switch is an innovative startup platform designed to empower women entrepreneurs through an immersive, game-like experience. Founded in 2020 during the pandemic "without any funding and without any code," this non-profit initiative has evolved into a comprehensive educational tool for aspiring female entrepreneurs.The platform was co-founded by Violetta Shishkina-Bonenkamp, who serves as CEO and one of the lead authors of the Startup News branch.

Mission and Purpose

Fe/male Switch Foundation was created to address the gender gap in the tech and entrepreneurship space. The platform aims to skill-up future female tech leaders and empower them to create resilient and innovative tech startups through what they call "gamepreneurship". By putting players in a virtual startup village where they must survive and thrive, the startup game allows women to test their entrepreneurial abilities without financial risk.

Key Features

The platform offers a unique blend of news, resources,learning, networking, and practical application within a supportive, female-focused environment:

Skill Lab: Micro-modules covering essential startup skills
Virtual Startup Building: Create or join startups and tackle real-world challenges
AI Co-founder (PlayPal): Guides users through the startup process
SANDBOX: A testing environment for idea validation before launch
Wellness Integration: Virtual activities to balance work and self-care
Marketplace: Buy or sell expert sessions and tutorials

Impact and Growth

Since its inception, Fe/male Switch has shown impressive growth:

3,000+ female entrepreneurs in the community
100+ startup tools built
5,000+ pieces of articles and news written

Partnerships

Fe/male Switch has formed strategic partnerships to enhance its offerings. In January 2022, it teamed up with global website builder Tilda to provide free access to website building tools and mentorship services for Fe/male Switch participants.

Recognition

Fe/male Switch has received media attention for its innovative approach to closing the gender gap in tech entrepreneurship. The platform has been featured in various publications highlighting its unique "play to learn and earn" model.