Fe/male Switch
Startup Playbook: success through failure

PR for Startups: Submit Press Release

startup-pr

Get Your Startup PR Published on Fe/male Switch

Transform your latest milestone into credible media coverage that actually moves the needle.
Every week, thousands of startup founders achieve something worth celebrating: securing funding, launching innovative products, signing game-changing partnerships. But here's the problem: most of these wins disappear into the noise of social media or get buried in generic press release databases that nobody reads.
Fe/male Switch offers a different path. We're a 50-DA platform with 10,000+ monthly visitors who are exactly who you want to reach: fellow entrepreneurs, potential customers, and investors actively scouting the startup ecosystem. When your story goes live, it doesn't just get published, it gets seen by people who matter.

Why Founders Choose Fe/male Switch for Their PR

Speed meets credibility. Our entire submission process happens online. No endless discovery calls, no agency contracts, no waiting weeks for approval. Submit your story today, see it published within 48 hours, and start reaping the SEO benefits immediately.
Real authority signals. When you publish with us, you're not just getting a backlink, you're getting published at a domain that search engines trust and startup investors actually visit. Your story becomes part of the permanent internet record, indexed by Google and discoverable by your target audience.
Targeted Exposure to Startup Ecosystem: Your news gets published on femaleswitch.com, reaching our engaged community of startup founders, entrepreneurs, and investors. We share your release via our social media channels, amplifying your message within networks that matter most.
Designed for diverse founders. While we especially love amplifying women-led and underrepresented teams, every innovative startup with a compelling story is welcome. We believe great ideas deserve great visibility, regardless of who's behind them.
Founder-Driven Submission Process: You submit your press release content directly online through a simple form. For free submissions, you craft your own copy; or, for a modest fee under €40, we can create a polished press release based on your information, ensuring professional quality with minimal effort on your part.
Affordable, Transparent Pricing: We believe in accessible PR and keep prices affordable with a free submission option and a single paid tier under €40, aligning with startup budgets.
Strong SEO and Visibility: Publications on femaleswitch.com benefit from our site’s DA 50 authority, enhancing your press release’s discoverability by search engines, driving organic traffic and greater awareness.

Here's How It Works

Getting your story published is surprisingly simple. Fill out our online form (you can either paste your finished copy or just give us the raw details like funding amount, key metrics, founder quotes, and what makes your startup special).
Within 48 hours, our editorial team reviews your submission to make sure it fits our community and meets our quality standards. If you're handling the writing yourself, we'll approve and publish your polished copy as-is. If you'd prefer professional help crafting your narrative, our startup-savvy writers will transform your bullet points and data into a compelling story that highlights what makes your company unique.
Once approved, your article goes live with a permanent URL, complete founder bio section, and your website backlink. We immediately share it across all our social channels, and you get a professional piece of content you can reference in investor updates, customer conversations, and future PR efforts.

Simple, Transparent Pricing

Free Publication: Already have great copy? Submit your finished article along with a hero image and founder bio. We'll review it and publish for free, all you have to do is link back to it on your startup website. You get the permanent URL, backlink, social promotion at zero cost.
Professional Copywriting: €40: Prefer to focus on building your startup while we handle the storytelling? Send us your raw data (funding details, product specs, team info, customer testimonials) and we'll craft a professional release that positions your company for maximum impact.
Both options include the same publication benefits: permanent hosting on our high-authority domain, backlink to your website, founder bio and social links, and promotion to our social media followers. Prices are upfront with no hidden fees, and we offer a 100% refund if your submission doesn't get approved.

What Makes This Different

Unlike traditional PR agencies that charge thousands for uncertain results, or press release services that blast your story to nobody in particular, Fe/male Switch focuses on quality over quantity. We're not trying to get you coverage in 500 random outlets, we're getting you meaningful visibility in front of the startup community that actually matters for your business.
Your story stays live permanently, continues generating SEO value months later, and gives you a professional reference point for future fundraising, partnerships, and hiring efforts.

Ideal News Topics to Feature

Use your press release to announce:

  • New product launches or innovative services
  • Major company milestones or funding achievements
  • Speaking engagements, community initiatives, or awards
  • Collaborations, partnerships, or events

Each topic helps build your startup’s story and credibility while engaging your target audience.

Tips for a Successful Press Release

  • Write engaging headlines that catch attention.
  • Integrate relevant keywords naturally to boost SEO.
  • Include high-quality images to increase shareability.
  • Provide clear, complete contact information for follow-up.

Frequently Asked Questions

What if my story doesn't get approved? We maintain editorial standards to keep our community valuable, but rejections are rare. If we can't publish your submission, you get a full refund and feedback on how to strengthen your story for resubmission.
How quickly does this go live? Most approved stories are published within three business days. Need it faster? Mention your deadline in the submission form and we'll prioritize accordingly.
Can I make changes after publication? Minor factual updates are free within 14 days of publication. For major revisions, we can discuss options based on the scope of changes needed.
Do you distribute to other outlets? We focus exclusively on our own platform and social channels to keep costs low and maintain quality control. However, you're free to repurpose or republish the content anywhere else you'd like.
Is this suitable for all types of startups? We cover B2B, B2C, tech, non-tech, early-stage, and growth-stage companies. The key is having a story that would interest other entrepreneurs: funding announcements, product launches, significant partnerships, innovative solutions to common problems, or noteworthy team developments.

Ready to Get Your Story Out There?

Your startup deserves recognition for the progress you're making. Whether you just closed a funding round, launched a cool feature, or hit a major milestone, Fe/male Switch gives you a professional platform to share that news with people who care about entrepreneurial success.
The best part? You can literally start today. Choose your approach, DIY or done-for-you, fill out the form, and within days your story will be live on a platform where it can drive real results for your business.

About the Author

Violetta Bonenkamp, also known as MeanCEO, is an experienced startup founder with an impressive educational background including an MBA and four other higher education degrees. She has over 20 years of work experience across multiple countries, including 5 years as a solopreneur and serial entrepreneur. Throughout her startup experience she has applied for multiple startup grants at the EU level, in the Netherlands and Malta, and her startups received quite a few of those. She’s been living, studying and working in many countries around the globe and her extensive multicultural experience has influenced her immensely.

Violetta Bonenkamp's expertise in CAD sector, IP protection and blockchain

Violetta Bonenkamp is recognized as a multidisciplinary expert with significant achievements in the CAD sector, intellectual property (IP) protection, and blockchain technology.
CAD Sector:
  • Violetta is the CEO and co-founder of CADChain, a deep tech startup focused on developing IP management software specifically for CAD (Computer-Aided Design) data. CADChain addresses the lack of industry standards for CAD data protection and sharing, using innovative technology to secure and manage design data.
  • She has led the company since its inception in 2018, overseeing R&D, PR, and business development, and driving the creation of products for platforms such as Autodesk Inventor, Blender, and SolidWorks.
  • Her leadership has been instrumental in scaling CADChain from a small team to a significant player in the deeptech space, with a diverse, international team.
IP Protection:
  • Violetta has built deep expertise in intellectual property, combining academic training with practical startup experience. She has taken specialized courses in IP from institutions like WIPO and the EU IPO.
  • She is known for sharing actionable strategies for startup IP protection, leveraging both legal and technological approaches, and has published guides and content on this topic for the entrepreneurial community.
  • Her work at CADChain directly addresses the need for robust IP protection in the engineering and design industries, integrating cybersecurity and compliance measures to safeguard digital assets.
Blockchain:
  • Violetta’s entry into the blockchain sector began with the founding of CADChain, which uses blockchain as a core technology for securing and managing CAD data.
  • She holds several certifications in blockchain and has participated in major hackathons and policy forums, such as the OECD Global Blockchain Policy Forum.
  • Her expertise extends to applying blockchain for IP management, ensuring data integrity, traceability, and secure sharing in the CAD industry.
Violetta is a true multiple specialist who has built expertise in Linguistics, Education, Business Management, Blockchain, Entrepreneurship, Intellectual Property, Game Design, AI, SEO, Digital Marketing, cyber security and zero code automations. Her extensive educational journey includes a Master of Arts in Linguistics and Education, an Advanced Master in Linguistics from Belgium (2006-2007), an MBA from Blekinge Institute of Technology in Sweden (2006-2008), and an Erasmus Mundus joint program European Master of Higher Education from universities in Norway, Finland, and Portugal (2009).
She is the founder of Fe/male Switch, a startup game that encourages women to enter STEM fields, and also leads CADChain, and multiple other projects like the Directory of 1,000 Startup Cities with a proprietary MeanCEO Index that ranks cities for female entrepreneurs. Violetta created the "gamepreneurship" methodology, which forms the scientific basis of her startup game. She also builds a lot of SEO tools for startups. Her achievements include being named one of the top 100 women in Europe by EU Startups in 2022 and being nominated for Impact Person of the year at the Dutch Blockchain Week. She is an author with Sifted and a speaker at different Universities. Recently she published a book on Startup Idea Validation the right way: from zero to first customers and beyond and launched a Directory of 1,500+ websites for startups to list themselves in order to gain traction and build backlinks.
For the past several years Violetta has been living between the Netherlands and Malta, while also regularly traveling to different destinations around the globe, usually due to her entrepreneurial activities. This has led her to start writing about different locations and amenities from the POV of an entrepreneur. Here’s her recent article about best hotels in Italy to work from.

About the Publication

Fe/male Switch is an innovative startup platform designed to empower women entrepreneurs through an immersive, game-like experience. Founded in 2020 during the pandemic "without any funding and without any code," this non-profit initiative has evolved into a comprehensive educational tool for aspiring female entrepreneurs.The platform was co-founded by Violetta Shishkina-Bonenkamp, who serves as CEO and one of the lead authors of the Startup News branch.

Mission and Purpose

Fe/male Switch Foundation was created to address the gender gap in the tech and entrepreneurship space. The platform aims to skill-up future female tech leaders and empower them to create resilient and innovative tech startups through what they call "gamepreneurship". By putting players in a virtual startup village where they must survive and thrive, the startup game allows women to test their entrepreneurial abilities without financial risk.

Key Features

The platform offers a unique blend of news, resources,learning, networking, and practical application within a supportive, female-focused environment:
  • Skill Lab: Micro-modules covering essential startup skills
  • Virtual Startup Building: Create or join startups and tackle real-world challenges
  • AI Co-founder (PlayPal): Guides users through the startup process
  • SANDBOX: A testing environment for idea validation before launch
  • Wellness Integration: Virtual activities to balance work and self-care
  • Marketplace: Buy or sell expert sessions and tutorials

Impact and Growth

Since its inception, Fe/male Switch has shown impressive growth:
  • 3,000+ female entrepreneurs in the community
  • 100+ startup tools built
  • 5,000+ pieces of articles and news written

Partnerships

Fe/male Switch has formed strategic partnerships to enhance its offerings. In January 2022, it teamed up with global website builder Tilda to provide free access to website building tools and mentorship services for Fe/male Switch participants.

Recognition

Fe/male Switch has received media attention for its innovative approach to closing the gender gap in tech entrepreneurship. The platform has been featured in various publications highlighting its unique "play to learn and earn" model.