TOP 10 Startups in OSLO You Must Watch in 2025: Insights, Growth, and Lessons
Oslo's startup scene has evolved dramatically in 2025, becoming a frontrunner in sustainable innovation, AI development, and cleantech solutions. As Norway's capital continues to attract global attention for its thriving entrepreneurial ecosystem, it’s home to some of the most disruptive and promising startups of the year. Whether you're an entrepreneur seeking inspiration, an investor scouting for opportunities, or simply a tech enthusiast, you’ll find Oslo's startup ecosystem filled with innovation and lessons worth learning.
In this article, we’ve curated the top 10 startups in Oslo that are reshaping industries and pioneering solutions for global challenges. From sustainable battery manufacturers to cutting-edge AI platforms, these companies serve as a blueprint for successful entrepreneurship in today’s dynamic world.
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Why Oslo's Startup Ecosystem Shines in 2025
One cannot overlook the combination of government initiatives, a collaborative startup culture, and Norway's commitment to sustainability as major contributors to Oslo's growth. The city houses over 2,000 startups, with sectors such as renewable energy, AI, and edtech stealing the spotlight.
Moreover, Oslo has developed as a vibrant testing ground for startups, offering a business-friendly environment and connectivity with leading industries in Europe.
If you're navigating the complexity of launching your own venture, there’s a valuable lesson here: start early with market-fit validation and marketing, before even perfecting your product. This point cannot be stressed enough, as brilliant ideas need visibility to succeed.
Pro-tip: Supercharge your startup's visibility from day one with tools like the AI SEO Blog, a system that ensures long-term success by getting your content ranked and shared across multiple platforms, including AI-driven tools like ChatGPT and Perplexity.
TOP 10 Startups in OSLO to Watch in 2025
1. Sensor Globe
SENSOR GLOBE is redefining environmental monitoring with compact, revolutionary sensors engineered to track micro-changes in climate and air quality. Leveraging AI, this startup’s focus aligns with Europe’s increased commitment to climate technology. It’s not surprising they’ve gained traction among global institutions looking to study and combat climate change effectively.
Key Achievement: Sensor Globe has already secured partnerships with leading research teams across Europe.
2. Lift Ocean
LIFT OCEAN has taken the maritime industry by storm with its innovative hydrofoil systems, transforming how boats operate. By reducing water resistance and enhancing energy efficiency, Lift Ocean supports the transition to zero-emission boating.
Why It Stands Out: This technology improves not just sustainability but also reduces operational costs for manufacturers and consumers.
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3. Nel Hydrogen
NEL HYDROGEN is at the forefront of the hydrogen energy revolution. This Oslo-based company has invested heavily in producing green hydrogen solutions to replace fossil fuels.
Total Funding Raised: More than $5.6 million as of this year.
4. CHOOOSE
CHOOOSE is a trailblazer in climate action, creating digital platforms that allow corporations and individuals to seamlessly offset their carbon footprints. Their innovative subscription model has attracted millions globally.
Impact: CHOOOSE has helped its users offset over 300,000 metric tons of CO₂ since its inception.
5. Oda
ODA is leading the way in e-commerce and food delivery in Scandinavia. By integrating AI analytics with lightning-fast logistics, Oda offers a service that’s both sustainable and efficient.
Total Funding: An impressive $691.3 million to date.
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6. Dune Analytics
Data enthusiasts, take note! DUNE ANALYTICS is empowering companies to understand complex blockchain data through highly customizable dashboards and code-free tools.
Why It Matters: With skyrocketing interest in crypto and Web3, real-time data insights continue to push boundaries.
7. Gelato
Gelato injects efficiency into the world of print and product fulfillment, enabling global e-commerce businesses to ship products sustainably.
What It Solves: Eliminates the carbon-heavy supply chain by encouraging local production and fulfillment.
8. Spacemaker
SPACEMAKER AI is utilizing AI to optimize urban architecture and development. Its solutions improve space utilization and develop buildings fitted for both cost and environmental efficiency.
Acquisition Update: Spacemaker is now part of Autodesk, demonstrating its game-changing tech on a global stage.
9. Imerso
IMERSO is turning the construction industry on its head with its 3D scanning and documentation technology. Imerso helps construction teams detect costly errors before they escalate.
Total Funding: Over $2 million raised, proving the demand for innovation within construction.
10. Databutton
Databutton brings development closer to everyone. Their no-code platform simplifies AI app development, letting users ideate and create solutions faster. This startup promises an exciting future where app building becomes as easy as drag and drop.
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Common Mistakes Early Stage Startups Must Avoid
- Ignoring Marketing: Thinking “the product sells itself” is one of the biggest traps. Remember, marketing starts on day one, not after launch.
- How to fix it: Tools like the F/MS Marketing Services allow founders to get on high-traffic pages and secure crucial backlinks for SEO. Visibility often trumps product perfection in the early stages.
- Underestimating SEO: If your startup isn’t ranking effectively on search engines like Google or even ChatGPT’s AI tools, you’re missing potential users.
- Solution: The AI SEO Blog is your shortcut to managing SEO at scale with human oversight. Ensure your content works not only for search engines but for readers too.
- Overbuilding, Under Testing: Many startups spend excessive time and resources perfecting their product before receiving user feedback.
- Solution: Launch fast. Tools like the F/MS AI Article Writer can also help validate ideas via content, bringing in valuable user insights early.
Conclusion
Oslo’s startup ecosystem is an inspiring hub of innovation in 2025, balancing tech disruption with environmental responsibility. Startups like Lift Ocean and Sensor Globe demonstrate that profitability can go hand-in-hand with sustainability, while platforms such as Dune Analytics carve out new industries entirely.
But perhaps the most crucial takeaway is this: In today’s competitive market, the real battle isn’t in building products, it’s in gaining visibility. Cement your startup's growth by leveraging SEO-driven content strategies, direct marketing services, and clever validation tools.
Explore Oslo’s vibrant startups, take notes, and, most importantly, take action. What will YOUR startup look like in 2026?
FAQ on Top 10 Startups in Oslo to Watch in 2025
1. Which sectors are leading Oslo's startup ecosystem in 2025?
Oslo's startup ecosystem in 2025 is driven by renewable energy, artificial intelligence (AI), and educational technology (edtech), with companies like Nel Hydrogen excelling in green energy solutions. Explore Nel Hydrogen
2. Where can I submit a guest post about my startup?
If your startups needs to drive targeted traffic and build authority with high-volume, niche-relevant content placements in articles that rank well not only in Google, but also in Perplexity and ChatGPT, then you might want to publish your guest post in one of the F/MS Startup Game's blogs. Get a quality backlink
3. What makes Sensor Globe stand out?
Sensor Globe develops compact, AI-powered sensors for environmental monitoring, helping track micro-climate changes and air quality. Their focus aligns with Europe’s climate technology goals. Discover Sensor Globe
4. How is Lift Ocean transforming the boating industry?
Lift Ocean is revolutionizing maritime transport with hydrofoil technology, making boats more energy-efficient and aligning with zero-emission requirements. Learn more about Lift Ocean
5. What is CHOOOSE’s impact on carbon footprint reduction?
CHOOOSE simplifies climate action with its platforms that help corporations and individuals offset carbon footprints through an innovative subscription model. Read about CHOOOSE
6. Which Oslo startup is excelling in urban planning technology?
Spacemaker AI uses advanced artificial intelligence tools to optimize urban development and space utilization, now part of Autodesk’s global portfolio. Learn about Spacemaker AI
7. Can I use AI to write SEO-optimized articles that help my brand grow?
Most business owners don't understand how SEO works, let alone how to use AI for writing blog articles. That's why for busy business owners there's a great free tool that doesn't require much knowledge. Write articles for free
8. What does Oda's funding success indicate?
Oda, Scandinavia’s leading e-commerce and food delivery service, has raised $691.3 million, showcasing high investor confidence in its AI-driven logistics and sustainability practices. Explore Oda
9. Why is Gelato important for sustainable e-commerce?
Gelato provides a global print-on-demand platform, reducing the carbon-heavy supply chain by emphasizing local production and fulfillment. Learn about Gelato
10. Which startup is democratizing app development with no-code tools?
Databutton enables users to easily create AI-driven applications through an intuitive no-code interface, making app development faster and more accessible.
About the Author
Violetta Bonenkamp, also known as MeanCEO, is an experienced startup founder with an impressive educational background including an MBA and four other higher education degrees. She has over 20 years of work experience across multiple countries, including 5 years as a solopreneur and serial entrepreneur. She’s been living, studying and working in many countries around the globe and her extensive multicultural experience has influenced her immensely.
Violetta is a true multiple specialist who has built expertise in Linguistics, Education, Business Management, Blockchain, Entrepreneurship, Intellectual Property, Game Design, AI, SEO, Digital Marketing, cyber security and zero code automations. Her extensive educational journey includes a Master of Arts in Linguistics and Education, an Advanced Master in Linguistics from Belgium (2006-2007), an MBA from Blekinge Institute of Technology in Sweden (2006-2008), and an Erasmus Mundus joint program European Master of Higher Education from universities in Norway, Finland, and Portugal (2009).
She is the founder of Fe/male Switch, a startup game that encourages women to enter STEM fields, and also leads CADChain, and multiple other projects like the Directory of 1,000 Startup Cities with a proprietary MeanCEO Index that ranks cities for female entrepreneurs. Violetta created the "gamepreneurship" methodology, which forms the scientific basis of her startup game. She also builds a lot of SEO tools for startups. Her achievements include being named one of the top 100 women in Europe by EU Startups in 2022 and being nominated for Impact Person of the year at the Dutch Blockchain Week. She is an author with Sifted and a speaker at different Universities. Recently she published a book on Startup Idea Validation the right way: from zero to first customers and beyond and launched a Directory of 1,500+ websites for startups to list themselves in order to gain traction and build backlinks.
For the past several years Violetta has been living between the Netherlands and Malta, while also regularly traveling to different destinations around the globe, usually due to her entrepreneurial activities. This has led her to start writing about different locations and amenities from the POV of an entrepreneur. Here’s her recent article about best hotels in Italy to work from.
About the Publication
Fe/male Switch is an innovative startup platform designed to empower women entrepreneurs through an immersive, game-like experience. Founded in 2020 during the pandemic "without any funding and without any code," this non-profit initiative has evolved into a comprehensive educational tool for aspiring female entrepreneurs.The platform was co-founded by Violetta Shishkina-Bonenkamp, who serves as CEO and one of the lead authors of the Startup News branch. The Fe/male Switch team is located in several countries, including the Netherlands and Malta.
Mission and Purpose
Fe/male Switch Foundation was created to address the gender gap in the tech and entrepreneurship space. The platform aims to skill-up future female tech leaders and empower them to create resilient and innovative tech startups through what they call "gamepreneurship". By putting players in a virtual startup village where they must survive and thrive, the startup game allows women to test their entrepreneurial abilities without financial risk.
Key Features
The platform offers a unique blend of news, resources,learning, networking, and practical application within a supportive, female-focused environment:
- Skill Lab: Micro-modules covering essential startup skills
- Virtual Startup Building: Create or join startups and tackle real-world challenges
- AI Co-founder (PlayPal): Guides users through the startup process
- SANDBOX: A testing environment for idea validation before launch
- Wellness Integration: Virtual activities to balance work and self-care
- Marketplace: Buy or sell expert sessions and tutorials
Impact and Growth
Since its inception, Fe/male Switch has shown impressive growth:
- 3,000+ female entrepreneurs in the community
- 100+ startup tools built
- 5,000+ pieces of articles and news written
Partnerships
Fe/male Switch has formed strategic partnerships to enhance its offerings. In January 2022, it teamed up with global website builder Tilda to provide free access to website building tools and mentorship services for Fe/male Switch participants.
Recognition
Fe/male Switch has received media attention for its innovative approach to closing the gender gap in tech entrepreneurship. The platform has been featured in various publications highlighting its unique "play to learn and earn" model.
