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The 7 Proven Steps to Choose the Best Tool for Content Creation and Copywriting in 2025
2025-10-14 08:43 Tool comparisons

The 7 Proven Steps to Choose the Best Tool for Content Creation and Copywriting in 2025

The 7 Proven Steps to Choose the Best Tool for Content Creation and Copywriting in 2025

Creating high-quality content and persuasive copy is at the core of modern marketing, especially for startups and SMEs trying to stand out in a competitive landscape. In 2025, tools like ClosersCopy and Simplified have emerged as leading contenders, promising to revolutionize content creation and copywriting for businesses of all scopes.
So, which tool should you choose to fuel your marketing campaigns and boost conversions? In this comprehensive guide, we'll break down everything you need to know, provide actionable steps for selecting the right tool, highlight common mistakes to avoid, and even introduce you to smarter alternatives.
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Why Startups and SMEs Should Prioritize Content Creation NOW

You may have built the most innovative app or launched a game-changing product, but without robust marketing, your efforts can fizzle into obscurity. Content creation helps to:
  1. Validate Your Idea: Good marketing ensures there's demand for your product/services before scaling development.
  2. Build Authority: High-quality content establishes your brand as a thought leader in your niche.
  3. Drive Traffic: More visibility leads to more clicks, leads, and revenue.
Don’t neglect foundational marketing, especially when modern tools can supercharge your efforts.
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ClosersCopy vs. Simplified: A Head-to-Head Analysis

Here’s how ClosersCopy and Simplified stack up across key content creation metrics.

1. ClosersCopy

ClosersCopy excels at creating long-form content like blog posts and sales copies. Using multiple AI engines, SalesAI, BlogAI, StoryAI, it empowers businesses to quickly craft tailored materials for different purposes, such as:
  • Facebook Ads
  • Press releases
  • Email campaigns
Its spotlight feature is the Compose tool, which automatically drafts outlines and sections based on user-provided keywords, saving countless hours spent on competitor research.
Strengths:
  • No GPT restrictions for ultimate flexibility.
  • Customizable frameworks for unique copy generation.
  • Perfect for businesses seeking a sales-oriented approach.
Weaknesses:
  • Lacks collaborative design and branding features.

2. Simplified

Simplified is a multi-functional tool combining graphic design, marketing automation, and content creation in one platform. It’s ideal for startups and SMEs that need quick-and-dirty assets like social media posts, landing pages, and short-form copy.
Strengths:
  • Drag-and-drop design tools for creating stunning visuals alongside compelling copy.
  • Intuitive, beginner-friendly interface.
  • Ideal for multi-format campaigns like Instagram + blog + email.
Weaknesses:
  • Limited long-form content options.
  • Not as advanced in AI-driven copywriting compared to competitors like ClosersCopy.
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The F/MS Solution: Tired of Overthinking Content Strategy?

For startups ready to hit the gas pedal on marketing, leveraging automation is essential. That's where the F/MS AI Article Writer shines.

Why You Should Use It

  • Multi-Channel SEO Ranking: It doesn’t stop at Google, it optimizes content for AI chatbot indexing with tools like ChatGPT and Perplexity.
  • Authority Building: Generate expert-level articles in any industry, reviewed by human editors to ensure credibility.
  • Effortless Strategy Alignment: Outputs are structured to fit seamlessly into existing marketing funnels.
Don’t waste time juggling different tools for SEO, blog writing, and social media. Automate the entire workflow with F/MS AI Article Writer, designed specifically for entrepreneurs like you. Test it today and save hours.

7 Steps to Choose the Best Content Creation Tool

Choosing the perfect tool to boost your startup’s visibility doesn’t need to feel overwhelming. Use these practical steps to guide your decision:

1. Define Your Goals

Do you need long-form blogs to drive organic traffic? Or short-form ads for Facebook? Tools like ClosersCopy excel in goal-specific copywriting, while Simplified is better for visual-heavy workflows.

2. Evaluate Your Budget

Most tools offer tiered pricing plans. ClosersCopy starts at $39 per month, while Simplified’s free plan is suitable for startups keeping costs lean.

3. See What Aligns with Your Team

If you’re working with designers, Simplified offers excellent compatibility. Solopreneurs? Opt for ClosersCopy.

4. Test for Simplicity

Ease-of-use matters. ClosersCopy may take slight upfront learning but offers robust features long-term. By contrast, Simplified lets you dive in without headaches.

5. Think Scalability

Do you foresee needing multilingual copy or multiple campaign types? Check whether the tool can scale with your needs.

6. Go Beyond Copy

Combining content creation with marketing automation is key. The F/MS Marketing Services offer permanent backlinks and AI chatbot visibility for more comprehensive outcomes.

7. Request a Trial

Always test, you’ll know within the demo period if a tool aligns with your vision.

Common Mistakes to Avoid

While tools like ClosersCopy and Simplified are essential, the road to marketing success can be paved with pitfalls. Avoid these blunders:
  • Ignoring Customization: Many SMEs over-rely on templates without adding their unique brand essence.
  • Skipping SEO Integration: Basic copy isn’t enough. Use tools like the F/MS Marketing Directories to build backlinks and boost domain authority.
  • Misjudging the Tool’s Scope: Startups often pick the wrong platform for their needs, make sure to research.

Insights That Matter

By mid-2025, AI tools for content creation have become indispensable for businesses worldwide. A survey from DemandSage estimates that startups using AI platforms see an 85% faster turnaround in content production.
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Final Thoughts

For founders and freelancers leading ventures into 2025, tools like ClosersCopy and Simplified provide value in distinct measures. Evaluating them boils down to understanding your goals, do you need creative assets for social media, or persuasive long-form blog articles to convert leads? Use the F/MS AI Article Writer to complement either of these tools and ensure your startup ranks high in AI-driven search algorithms.
Start with marketing validation now. Remember, the hardest part isn’t building, it’s reaching the right audience. Take action today. Success is within your hands.

FAQ on Choosing the Best Tool for Content Creation and Copywriting in 2025

1. What is ClosersCopy, and how does it help businesses?

ClosersCopy utilizes AI engines like SalesAI, BlogAI, and StoryAI to create long-form content, including sales pages, blog posts, and email campaigns. Its Compose feature automates competitor research and generates tailored outlines. Read this review of ClosersCopy

2. Where can I submit a guest post about my startup?

If your startup needs to drive targeted traffic and build authority with high-volume, niche-relevant content placements in articles that rank well not only in Google, but also in Perplexity and ChatGPT, then you might want to publish your guest post in one of the F/MS Startup Game’s blogs. Get a quality backlink

3. How does Simplified differ from ClosersCopy?

Simplified is a multi-functional tool for startups and SMEs, combining graphic design and marketing automation with content creation. It excels in generating visually rich, multi-format campaigns but lacks advanced long-form content capabilities. Compare Simplified vs. ClosersCopy

4. What type of startups benefit the most from Simplified?

Simplified is ideal for startups needing quick, design-heavy content like Instagram posts, social media graphics, and email templates, thanks to its drag-and-drop visual tools and beginner-friendly interface. Learn more about Simplified

5. Are there tools better suited for SEO integration?

Yes, tools like the F/MS AI Article Writer optimize content for multi-channel SEO, covering Google rankings and AI chatbot indexing via ChatGPT and Perplexity. Explore F/MS AI SEO capabilities

6. What mistakes should startups avoid when using content creation tools?

Common pitfalls include relying too heavily on templates without customizing for their brand, failing to integrate SEO strategies, and selecting tools that don’t scale with their needs. Avoid these mistakes

7. Can I use AI to write SEO-optimized articles that help my brand grow?

Most business owners don't understand how SEO works, let alone how to use AI for writing blog articles. That's why for busy business owners there's a great free tool that doesn't require much knowledge. Write articles for free

8. What is the F/MS AI Article Writer, and how does it help entrepreneurs?

The F/MS AI Article Writer is tailored for entrepreneurs, providing expertly reviewed, industry-specific articles compatible with marketing funnels. It automates content creation across platforms to save time. Test the F/MS AI Article Writer today

9. What are the pricing plans for ClosersCopy and Simplified?

ClosersCopy starts at $39 per month, making it affordable for solopreneurs focused on long-form content. Simplified has a free plan for basic use, with premium options for scaling businesses. Discover ClosersCopy pricing

10. What strategies complement AI-driven content creation tools?

Combining content creation tools with link-building strategies, such as F/MS Marketing Services for high-quality backlinks, ensures visibility on Google and platforms like ChatGPT. Leverage F/MS Marketing Strategies

About the Author

Violetta Bonenkamp, also known as MeanCEO, is an experienced startup founder with an impressive educational background including an MBA and four other higher education degrees. She has over 20 years of work experience across multiple countries, including 5 years as a solopreneur and serial entrepreneur. Throughout her startup experience she has applied for multiple startup grants at the EU level, in the Netherlands and Malta, and her startups received quite a few of those. She’s been living, studying and working in many countries around the globe and her extensive multicultural experience has influenced her immensely.
Violetta is a true multiple specialist who has built expertise in Linguistics, Education, Business Management, Blockchain, Entrepreneurship, Intellectual Property, Game Design, AI, SEO, Digital Marketing, cyber security and zero code automations. Her extensive educational journey includes a Master of Arts in Linguistics and Education, an Advanced Master in Linguistics from Belgium (2006-2007), an MBA from Blekinge Institute of Technology in Sweden (2006-2008), and an Erasmus Mundus joint program European Master of Higher Education from universities in Norway, Finland, and Portugal (2009).
She is the founder of Fe/male Switch, a startup game that encourages women to enter STEM fields, and also leads CADChain, and multiple other projects like the Directory of 1,000 Startup Cities with a proprietary MeanCEO Index that ranks cities for female entrepreneurs. Violetta created the "gamepreneurship" methodology, which forms the scientific basis of her startup game. She also builds a lot of SEO tools for startups. Her achievements include being named one of the top 100 women in Europe by EU Startups in 2022 and being nominated for Impact Person of the year at the Dutch Blockchain Week. She is an author with Sifted and a speaker at different Universities. Recently she published a book on Startup Idea Validation the right way: from zero to first customers and beyond and launched a Directory of 1,500+ websites for startups to list themselves in order to gain traction and build backlinks.

Violetta Bonenkamp's expertise in CAD sector, IP protection and blockchain

Violetta Bonenkamp is recognized as a multidisciplinary expert with significant achievements in the CAD sector, intellectual property (IP) protection, and blockchain technology.
CAD Sector:
  • Violetta is the CEO and co-founder of CADChain, a deep tech startup focused on developing IP management software specifically for CAD (Computer-Aided Design) data. CADChain addresses the lack of industry standards for CAD data protection and sharing, using innovative technology to secure and manage design data.
  • She has led the company since its inception in 2018, overseeing R&D, PR, and business development, and driving the creation of products for platforms such as Autodesk Inventor, Blender, and SolidWorks.
  • Her leadership has been instrumental in scaling CADChain from a small team to a significant player in the deeptech space, with a diverse, international team.
IP Protection:
  • Violetta has built deep expertise in intellectual property, combining academic training with practical startup experience. She has taken specialized courses in IP from institutions like WIPO and the EU IPO.
  • She is known for sharing actionable strategies for startup IP protection, leveraging both legal and technological approaches, and has published guides and content on this topic for the entrepreneurial community.
  • Her work at CADChain directly addresses the need for robust IP protection in the engineering and design industries, integrating cybersecurity and compliance measures to safeguard digital assets.
Blockchain:
  • Violetta’s entry into the blockchain sector began with the founding of CADChain, which uses blockchain as a core technology for securing and managing CAD data.
  • She holds several certifications in blockchain and has participated in major hackathons and policy forums, such as the OECD Global Blockchain Policy Forum.
  • Her expertise extends to applying blockchain for IP management, ensuring data integrity, traceability, and secure sharing in the CAD industry.
For the past several years Violetta has been living between the Netherlands and Malta, while also regularly traveling to different destinations around the globe, usually due to her entrepreneurial activities. This has led her to start writing about different locations and amenities from the POV of an entrepreneur. Here’s her recent article about best hotels in Italy to work from.

About the Publication

Fe/male Switch is an innovative startup platform designed to empower women entrepreneurs through an immersive, game-like experience. Founded in 2020 during the pandemic "without any funding and without any code," this non-profit initiative has evolved into a comprehensive educational tool for aspiring female entrepreneurs.The platform was co-founded by Violetta Shishkina-Bonenkamp, who serves as CEO and one of the lead authors of the Startup News branch. The Fe/male Switch team is located in several countries, including the Netherlands and Malta.

Mission and Purpose

Fe/male Switch Foundation was created to address the gender gap in the tech and entrepreneurship space. The platform aims to skill-up future female tech leaders and empower them to create resilient and innovative tech startups through what they call "gamepreneurship". By putting players in a virtual startup village where they must survive and thrive, the startup game allows women to test their entrepreneurial abilities without financial risk.

Key Features

The platform offers a unique blend of news, resources,learning, networking, and practical application within a supportive, female-focused environment:
  • Skill Lab: Micro-modules covering essential startup skills
  • Virtual Startup Building: Create or join startups and tackle real-world challenges
  • AI Co-founder (PlayPal): Guides users through the startup process
  • SANDBOX: A testing environment for idea validation before launch
  • Wellness Integration: Virtual activities to balance work and self-care
  • Marketplace: Buy or sell expert sessions and tutorials

Impact and Growth

Since its inception, Fe/male Switch has shown impressive growth:
  • 3,000+ female entrepreneurs in the community
  • 100+ startup tools built
  • 5,000+ pieces of articles and news written

Partnerships

Fe/male Switch has formed strategic partnerships to enhance its offerings. In January 2022, it teamed up with global website builder Tilda to provide free access to website building tools and mentorship services for Fe/male Switch participants.

Recognition

Fe/male Switch has received media attention for its innovative approach to closing the gender gap in tech entrepreneurship. The platform has been featured in various publications highlighting its unique "play to learn and earn" model.